Business cards are a great marketing tool which can help you market your business and get more customers in the long run. Despite their high effectiveness, business cards are very affordable, and you can have many of them printed at the same time.

However, choosing a good material for your business card is a must if you want it to be effective in converting your leads to customers. As you might have noticed, around 98% of all the business cards printed these days are made from paper. While paper business cards are perfect for affordability purposes, they do not look as premium. That is why you should consider other material options when getting your business cards printed.

in this article, we will tell you how you can choose the best material for your business cards.

Consider Longevity

Longevity is one of the most important factors when it comes to giving your business cards away. If your business operates in a hot area, paper business cards are a big no. That is because they can easily get degraded by sweat in the hot summer days. This decreases the age of your business cards considerably, and renders them useless after a few hours.

So, in order to make your business card short and weatherproof, you should choose reliable materials like metal and wood. These are hard materials which do not absorb water, and can increase the longevity of your business card. Check out Metal Cards Info for better stats on this.

Looks

A paper business card comes nowhere near a metal business card when it comes to looks. That is because paper itself does not have any unique features, and it needs to be printed in a specific way to give it a certain texture and look. On the other hand, metal, on itself, is shiny, and looks way classier than paper when made into a business card.